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A different week in Orlando
Image courtesy Konstiantyn/Adobe Stock
Still battling through the pandemic, the game is working hard to find range balls, employees, and good health for the folks working at every property, across the entire industry. As suppliers, buyers, and PGA members prepare for a very different PGA Show, I have a few thoughts about how to get the most out of the time you are in Orlando. No secrets here: it is still important to plan your days, no matter who is coming, and who is staying home.
The Show will have far fewer vendors. Many of the hard goods suppliers have decided not to come to the 2022 event. Many suppliers in other critical categories have also decided to save their money this year. If you are planning to go, here are three ideas to consider as you pack your masks, sanitizers and grit, preparing for the view from the center ring, at 35,000 feet. One of the things you can do leading up to the Show is to find out who is also headed south. Grab the final supplier attendee list from the PGA Show website. Contact your local reps, as well as members of your community, asking who is headed to I-drive. Here are my three key thoughts about how to be productive while in the Sunshine State:
There is much to do at the PGA Show: the obvious, and the not-so-obvious. Building your network, acquiring knowledge about more products and brands, and just getting to meet people beyond the “Hi, I’m Jack,” is valuable now, but more valuable for your future. Be safe, enjoy Orlando, and move off the 50-yard line to get to know more about your industry. See you there!
Jack Dillon writes the IN MY OPINION post. Jack has been in golf since 1973. He is a speaker, consultant, and an expert in purchasing, communications, content production, and operations. Jack has a new book: Jump the Line: 101 Lessons for Professional Success. He can help you build a better golf shop and a better team. Reach out to Jack at: 407-973-6136, or at jackd@careerdividends.com. Jack lives in Orlando and on Zoom.
Jack Dillon
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