Former PGA leader has new role

Joe Steranka, a former CEO of the PGA of America, has joined Billy Casper’s public-relations firm.

Steranka has become the chief global strategist for Buffalo Communications, a 13-year-old company that’s looking to branch out beyond golf and into what it calls “the broader sports and lifestyle categories worldwide” – areas such as travel, fashion and real estate.

“The value of sports as content for media companies and a marketing platform for brands is increasing exponentially,” Steranka said in a press release. “This means there are tremendous opportunities, both at home and around the world, to expand Buffalo in golf and other markets.”

Steranka served as the PGA’s of America’s CEO from 2005 to 2012. During his term, he the group organized China’s first golf trade show, developed Golf 2.0 and made golf an Olympic sport.


Billy Casper Co has hired a terrific salesman and person in Joe Steranka .

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