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A SERVICE CRISIS?
We have been told that we are A SERVICE ECONOMY. When you go out shopping, does the store you are in feel like it is part of this economy? Service feels poor or at best less than adequate to me, no matter where I shop. This post is about service….and how to set up your shop to give very real, personal, grand service. First I believe service is a management issue! I do not blame the folks on the floor for their lack of passion, their lack of knowledge or their poor attitude. I blame leadership. Managers need to set and create the standard, and then hold people accountable. What should great service look like, feel like, and sound like? What are the steps to building a great service team? Here are 5 thoughts to creating a great experience for your golfers and guests at your club, moving forward:
If we are a service economy, and the golf industry certainly is built around people serving people, then we must up our game. Hire right, never let them down, ask them to contribute, look for their input, make them feel as vital and as valuable as they felt day one……..and you will make each guest feel as if they are your CEO for the day!
Jack Dillon writes the highfive series. Jack is an advanced speaker, an expert on buying, operations, and service. Jack lives in Orlando and can be reached at 407-973-6136. Thank you!
Jack Dillon
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