Improve golf experience, Summit speakers advise

Golf Summit Outing at Omni La Costa Resort

Making golf into an entertainment experience rather than just an athletic experience will be vital for golf clubs in the future, according to the chief executive officers of three of the nation's largest management companies.

Speaking Tuesday at the CEO Keynote at the Golf Inc. Strategies Summit at the Omni La Costa Resort & Spa in Carlsbad, Calif., CEOs Jim Hinckley of Century Golf Partners and American Golf Corp., David Pillsbury of ClubCorp and Steve Skinner of KemperSports said the way people look at golf is changing.

Bodrum, Turkey gets first full-length course

The first full-length golf course in Bodrum, a resort area along the Aegean Sea in Turkey, opened this summer. 

The Regnum Golf and Country Club Bodrum, was designed by Tim Lobb. The par 71 course measures 6,016 meters from the back and 4,770 meters from the front of its four sets of tees. It occupies a former olive grove, and the olive oil from the property is marketed as a house product. 

BCG to use GolfNow's G1 technology

GolfNow has inked another large operator to a big deal. Billy Casper Golf, the third-largest operator in the U.S., expanded its partnership witha new focus on installations of the innovative cloud-based GolfNow One (G1) golf-course management platform. 

G1 is touted as the market’s most advanced all-in-one business management platform. Tee sheet, point-of-sale, social media, employee schedules, inventory, and other functions integral to efficient operations are managed via G1 by golf course staff.

Arcis to improve Weston Hills CC after sale falls through

Arcis Management has assumed management of Weston Hills Country Club, a private membership country club located outside of Fort Lauderdale, Florida. Arcis Equity, the parent company of the management division, acquired the course in 2014 as part of a multi-course deal with CNL. 

Arcis had hoped to sell the course to a residential developer, but that fell through in May, after the city rejected a condominium development on the site. The developer, Lon Tabatchnick had wanted to build a four-story, 199-unit condo on 10.7 acres of the 320-acre property. 

How to turn employees of different ages into a cohesive team

Staffing a golf property, whether up north or the south is a difficult task. It requires micro management of schedules, as well as a great deal of nimbleness and negotiation. At the same time, every golf course I have been involved with has a team of people with a variety of backgrounds and ages.  The workplace of 2018 has four generations of people working side by side.

Why you need to Always Be Recruiting

Over the past several months, I’ve read an article on a robot-making pizza, and have seen a story about a coffee shop “manned” by robots. This AI thing is really taking shape: or is it? Look, we realize golf is the ultimate service industry. From the private club to the resort: from the restaurant to the golf shop, it is about people serving people. Although we will continue to hear more about AI every day, the key to our business today is to serve with excellence and a smile with people both young and not-so young.

Concert Golf Partners still a buyer

Less than two months after ClubCorp pulled out of a deal to acquire 16 private clubs from Concert Golf Partners, both companies continue to be buyers.

The Club at 12 Oaks is the latest high-end private club to join Concert Golf Partners. The club is the centerpiece amenity at the 912-acre 12 Oaks community in fast-growing Holly Springs, North Carolina, featuring 1,700 homes.

It was the first acquisition since the Newport Beach, Calif. company acquired Fountains Country Club in Lake Worth, Fla., earlier this year. 

5 ways to add Fun to Golf

I have contended for many years that as an industry, we have protected the game of golf while straining much of the fun out of it. For the millions of people who want to play golf and be with friends and family, we have added a stern face on what should be a great way to enjoy time. Golf is a game and a sport to enjoy with all. But, it feels that it is now mostly about cutting costs. Because most customers treat it as a game, we should try to lead with that thought in mind. Here are 5 ways to add enjoyment and fun to our game and your property:

Golfzon acquires Leadbetter Academies

 The manufacturer of the world’s best-selling golf simulator, Golfzon, is making a big investment aimed at combining its technology with the instructional side of the game. 

 South Korea-based Golfzon Newdin Holdings has reached a deal with renowned golf instructor David Leadbetter to acquire Leadbetter Golf Academy (LGA). Financial terms of the deal were not announced. 

Park Ki-won, Golfzon Newdin CEO, said the company’s goal is to use its technology with LGA’s golf instruction to transform how golf is taught worldwide. 

Troon opens new office, adds properties

Troon, the largest golf course operator in the world, continues to expand its reach.

Fresh off its move into the tennis industry with the August acquisition of Cliff Drysdale Management, the Scottsdale, Ariz.-based company opened a new office in Southern California, finalized new management deals in Florida and Georgia and opened a newly remodeled course in Ohio. 

The new California office, located in Irvine, is headed by longtime golf industry executive and Troon Vice President Bill O’Brien. 


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