How to improve your (operations) score

Most golfers work to improve their scores with each and every round. They take lessons, practice, buy new equipment. They listen to friends, even though these friends will never help them shave a shot from their card. The point is so many golfers work very hard to improve their game, to improve their score. As a manager of a golf property, are you working to improve your score?  In what ways can you add rounds, increase the average ticket, get more golfers into your restaurant, increase outings and events, and in general sell more of everything?

The Cliffs sold to private equity firm

South Street Partners, a North Carolina private equity real estate investment firm, has acquired The Cliffs communities for an undisclosed amount. 

South Street Partners was founded in 2009 and acquired Kiawah Island Club and surrounding properties in 2013 for more than $360 million. Patrick Melton, the managing partner of South Streets, said The Cliffs acquisition will bring long-term financial stability to the communities. 

Billy Casper Golf to operate Raintree Golf and Event Center

Billy Casper Golf will operate Raintree Golf and Event Center in Green, Ohio, located 20 minutes from both Akron and Canton.

For the daily-fee course, BCG will oversee clubhouse operations, golf course maintenance, marketing and sales, staffing and training, merchandising, golf instruction and financial management. 

Golf Inc.'s Innovation Day to focus on best practices in marketing and operations

Some of golf’s most creative thinkers — including Topgolf Executive Chairman, Erik Anderson, Arccos Golf’s Sal Sayed and the USGA’s Hunki Yun — will be among the participants headlining the inaugural Golf Inc. Innovation Day April 1 at the Omni Amelia Island Plantation in Fernandina Beach, Fla.

These three executives will join the more than 20 cutting-edge innovators and inventors who’ll be on hand to share cutting-edge ideas in marketing and operations and to preview the latest in technology.

Desert Mountain to open seventh golf course

Desert Mountain Club is wrapping up work on its seventh golf course — the appropriately named No. 7 at Desert Mountain. 

The 18-hole par-54 layout and clubhouse at the Scottsdale, Ariz., private club will open this spring. It is one of only two private par-54-rated courses in the U.S. 

The course is designed by two Desert Mountain members, Bill Brownlee of M3 Cos. and Wendell Pickett of Greey|Pickett Partners. The two also designed the unique Li’l Wick nine-hole short course at Wickenburg Ranch & Social Club in Wickenburg, Ariz. 

New York private club sells for $15 million

New Jersey-based Titan Golf has purchased Tam O’Shanter Country Club in Brookville, N.Y., for a reported $15 million. 

It’s the latest strategic acquisition by Titan, which targets financially challenged private clubs with an eye toward upgrading facilities and expanding membership. Titan was one of several potential buyers contacted by club members last year as part of an effort to make sure the Long Island club remained open. 

As part of the deal Titan brought in Troon Golf to manage the club under its Troon Privé private club division. 

Drive Shack finalizes two more course sales

Drive Shack, the parent company of American Golf, has sold two more courses. 

The Crossing Golf Club in Franklin, Tenn. has been sold to Golf Franklin Bridge LLC, a company headed by PGA golf professional Brooks West, a former Yamaha Golf-Car Co. executive. In addition, The Trophy Club of Apalachee in Dacula, Ga, was sold to Golf Apalachee LLC. 

The sales are part of Drive Shack’s strategy to divest as many as 25 AGC clubs and use the proceeds from those sales to develop golf entertainment centers. 

How to take advantage of the Major season

The PGA Tour season is heating up, and over the next several weeks will begin to build on a very new momentum. This year the 5 big events of the men’s Tour are set up to be held from March through July. Those events are: The Players Championship, The Masters, The PGA, The U.S. Open, and The Open. These events clustered as they are will bring an excitement to the season as never before. This alignment has been created to build maximum energy that will run for 5 consecutive months.

ClubLife adds two clubs to portfolio

ClubLife Management, ClubCorp’s new third-party management division, is wasting no time in adding to its growing portfolio. 

Thefull-service management group dedicated to private clubs, premier resort and select daily fee golf courses announced two recent additions — PGA National Members Club at PGA National Resort & Spa in Palm Beach Gardens, Florida, and Crystal Lake Country Club located 50 miles northwest of Chicago.

Troon purchases food service consultant

In its second major acquisition in the past eight months, Troon has finalized a deal to buy RealFood, a food service consulting firm based in Cambridge, Mass.

RealFood, which will operate as a separate business division of Troon, was founded in 1996. It has opened more than 400 restaurants during that time and has more than 500 clients in the U.S. and internationally.


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