Speakers: Management Track
 Joseph F. Beditz
President/CEO
National Golf Foundation
Beditz has led the National Golf Foundation (NGF) since 1989. He joined the NGF in 1984 as Director of Research and is widely recognized as a leading expert on the game and business of golf in the United States. Dr. Beditz holds a Ph.D. in Research Methods and Statistics from Florida State University where he also earned his Masters Degree. He completed his undergraduate work at the University of North Dakota.
 John Crowder
Director of Business Development
ValleyCrest Golf Course Maintenance
A former finance industry executive, Crowder formed BeechTree Golf Company in 1992, working with clients including the LPGA, NGCOA, NBC Sports and Golf Magazine, where he was a partner for 3 years in Golf Magazine TV. He is currently responsible for sourcing new business for ValleyCrest Golf Course Maintenance.
 Timothy J. Greenwell
Senior Vice President, Sales and Marketing
Troon Golf
Greenwell has worked in golf marketing for over 20 years. Prior to Troon Golf, he served in the Arizona Golf Association, the USGA, and the PGA of America. As Troon’s senior marketing officer, he oversees sales, marketing, and public relations strategies.
 Lon Grundy
General Manager
Troon North Golf Club
Grundy is a PGA member wih more than 16 years in the golf industry, working primarily in the Phoenix/Scottsdale market. He is an eight year veteran with Troon Golf, including his current assignment as general manager at Troon North in Scottsdale. Prior to joining Troon Golf, Grundy worked with Marriott Golf for eight years.
 Tom Hoch
President/Creative Director
Tom Hoch Design
In addition to leading the Tom Hoch Design team in interior design services that encompass more than 250 projects in the U.S. and abroad, Hoch heads Hoch Consulting, which provides a broad range of guidance to club and hospitality properties in planning, operational efficiencies and revenue generation.
 Edward C. "Ted" Horton, CGCS
Owner, Ted Horton Consulting
After more than 40 years of professional experiences in golf course maintenance operations, “Ted” Horton is currently a consultant to the golf course industry. He is currently Senior Consulting Superintendent for ValleyCrest Golf Course Maintenance, assisting the company in overseeing maintenance of over 50 golf course properties, while also serving as executive director of the California Golf Course Owners Association and president of the California Golf Alliance.
 Scott Humphrey, PGA
General Manager
Pumpkin Ridge Golf Club
A golf operations veteran for over 35 years, Humphrey is the General Manager of Pumpkin Ridge Golf Club in North Plains, Oregon, a 36 hole club consisting of the members only Witch Hollow and semi-private Ghost Creek courses. A member of both the PGA of America and the Club Managers Association of America, Humphrey has served in club management since 1991, interrupted only by a five-year stint as Executive Director/CEO of the Northern California Section of the PGA of America.
 Cathy Jo Johnson
Director of Golf
Incline Village Golf Courses
Johnson, or “C.J.,” as most people know her, is a multiple PGA and LPGA award-winner at both state and national levels. She is currently responsible for all golf operations at the two 18-hole Incline Village golf courses in Incline Village near Lake Tahoe, in addition to overseeing food and beverage and other operations for the year-round golf and ski recreation area. Johnson’s most recent accolade was Incline Village’s receipt of the 2008 Player Development Award from the National Golf Course Owners Association.
 Dave Jones
Director of Golf Services
Coronado Golf Course
Jones recently retired after a 26-year career as director of golf services for the City of Coronado, Calif., and its extremely busy Coronado Golf Course. Prior to joining the Coronado course, Jones was a golf course superintendent at San Diego Country Club, Hillcrest Country Club in Los Angeles and Southport Golf Course in Queensland, Australia before serving for two years as a course maintenance equipment sales branch manager.
 Mike Kelly
Executive Director
PGA West
Kelly is responsible for management of golf operations, food & beverage, retail and agronomy for the nine golf courses and five clubhouses that comprise PGA West and La Quinta Resort and Club. A veteran industry executive, Kelly previously worked with Greg Norman Design, Meadowbrook Golf and Golden Bear International, as well as IBM.
 Charles Kingsbaker
Regional Director, Sales & Marketing
Troon Golf
An 11-year industry veteran, Kingsbaker oversees the sales and marketing strategies for daily fee facilities, international resorts and master-planned golf course communities for Troon Golf. His responsibilities include customer acquisition and loyalty programs, group sales programs and round delivery methods.
 Kirk Kokoska
National Director
BlueStar Resort & Golf
Kokoska has over 20 years experience within the golf industry, ranging from developing and operating golf facilities across North America to building golf clubs with PING golf equipment company. A 10-year veteran of Raven Golf and Intrawest Golf, Kokoska came to BlueStar Resort & Golf as the highly-recruited keystone to the group.
 Lisa Langas
President
Golf Shop Solutions LLC
Ms. Langas has utilized her business degree in numerous areas including commercial banking, food and beverage, department and specialty store retailing, and now in the golf arena offering comprehensive retail consulting services. She is a past AGM vice president and recipient of the AGM excellence in education award.
 Gregg Lindquist
Senior Appraiser
Brekan Nava Group
A highly experienced golf course general manager and operator, Lindquist has been an appraiser with the Brekan Nava Group in Phoenix for the past eight years. During that time, he has completed over 150 golf course valuations and feasibility studies. A former General Manager of the Year for KemperSports, he has also been a PGA section Golf Professional of the Year.
 John McNair
Vice President-Golf
JC Resorts/JC Golf
McNair heads all golf-related operations for JC Golf, a division of JC Resorts headquartered in San Diego. A 20-plus year industry veteran, McNair oversees golf operations for the seven Southern California properties JC manages in San Diego and Riverside Counties as well as the newly developed Ute Lake Ranch Jack Nicklaus Signature course in New Mexico.
 Dawn Prebula
Senior VP of Development
VGM Club
Prebula brings a wealth of management expertise to the industry, having held senior posts with American Golf Corp. and Hilton, Sheraton and Marriott hotels. She has experience in supply-chain and conference management and also is president of Creative Hospitality Services, an operations consulting firm serving the golf, club, hotel and restaurant industries.
 David Renker
Senior Vice President, Sales & Marketing
Americas Group
La Quinta Resort & Club
A 25-year veteran of hospitality industry sales, marketing and operations, Renker has a distinguished background working with many of the world’s premier hotel and resort destinations. Since his early career as sales and marketing director at La Quinta Hotel Golf and Tennis Resort, he has worked with Starwood Hotels and Resorts Worldwide from 1992-2000 and Destination Hotels and Resorts until joining La Quinta Resort in 2007.
 C.A. Roberts
VP Business Development
OB Sports Golf Management
Roberts coordinates marketing and promotional functions and seeks new business opportunities such as new sites to design, manage, develop or acquire. He previously worked for the American Junior Golf Association as the Director of Development.
 Scott Simpson
Director of Golf
Recreation Centers of Sun City West
Simpson joined Sun City West in 2004 to oversee the operations of the community’s seven golf courses. He was named Golf Operations and Marketing Manager shortly thereafter, a position he holds today. He was elected to the Arizona Golf Association’s Board of Governors in 2006. He began his career in the public sector and worked 21 years for the Colorado Springs Parks and Recreation Department.
 Tim Skogen
Principal
TL Skogen Consulting
Currently directing his own consulting firm focused on delivering effective and efficient solutions to county club and resort facilities, Skogen spent over 25 years with Marriott International as Area Operations Director, Senior Resort Manager and Director of Golf. He is a former PGA National and Section Merchandiser of the Year and former member of the California Tourism Marketing Committee and a past recipient, Golf Inc. Most Admired Operator Award.
 Jim Stegall
Executive Vice President of Managed Properties
KemperSports
Stegall is the senior operations executive for 76 KemperSports third-party management properties. The 15-year industry veteran has held various senior operations, sales and marketing positions at American Golf, Troon Golf and KemperSports. Prior to entering the golf industry, he was a senior project director for Xerox Learning Systems and Learning International.
 Guy Sugden
Director of Revenue Management
Troon Golf
Sugden has been with Troon Golf for 13 yrs. Sugden’s responsibilities include oversight of the Troon Card program, the Troon Golf Reservation Center and managing content administration of facility websites and search engine optimization efforts.
 Mark Tansey
President
Sunrise Golf Group
Prior to launching Sunrise Golf Group, Tansey’s positions with American Golf Corp. included director of sales and marketing for the Northeast and East regions, regional director for the Publics West Region and national director of business development. After leaving AGC, Tansey worked as executive vice president for Walters Golf in Las Vegas and later served as vice president of golf operations for Leisure Industries, a timeshare and land development company.
 Bruce Williams, CGCS
Director of Golf Courses and Grounds
The Los Angeles Country Club
A 30-year golf industry veteran, Williams directs all aspects of course and grounds maintenance and its $4.3 million budget for the private, 36-hole property at The Los Angeles Country Club. Active on numerous industry boards and associations, Williams is a past president of the GCSAA and the Golf Course Superintendents Association of Southern California and a board member of the PGA of America.
 Mark Woodward
Chief Executive Officer
Golf Course Superintendents Association of America
Woodward took the helm of the GCSAA in July after overseeing the highly successful 2008 U.S. Open at Torrey Pines Golf Club for the city San Diego. He was named San Diego golf operations manager in 2005. He previously had worked for 31 years for the city of Mesa, Ariz., in its golf operations. His achievements at Torrey Pines included supervision of a $6 million renovation of the course as well as restructuring of its management and operations. Woodward served as GCSAA president in 2004.
Speakers
• Keynote Speakers
• Management Track
• Development Track
• Marketing Track
• Owners Track
• ASGCA Remodeling University
• Southwest Region Solutions Workshop
|
