Commentary
Rightsizing
The game of golf has never been bigger or better in the minds of many. Unlike the old days there is no constant plea for
Membership has its privileges
As people age, many like the idea of becoming a joiner. Some join social clubs, book clubs, and other clubs that bring a sense of
Strength in diversity
It is important in this ever-changing world, to watch those forever floating tea leaves. At a time when attitudes, views and tastes change faster than
Barriers to doing more
Ever since the summer of 2020, golf properties have been playing lots of rounds, selling memberships, and building waiting lists for those who want to
Sales beyond the round
The golf shop, in my opinion, is the “kitchen” of the golf property, the place where all come to gather and connect. While there, golfers
What golfers want
At a time when so much has changed in the world of 8-5, we step back to realize more than just the workplace has moved.
Golf: A work in progress
Many years ago I worked for a golf entrepreneur. He was building what in time would become a strong regional powerhouse. On any given day
Major lessons: a look at Augusta National
Spring is officially here. We know that because there is a new Masters Champion. The Masters signifies so much about our game. Masters week is